Brazil Appeal Waxing, Inc. is owned and operated by California Licensed Esthetician, Kelly Howarth.  Kelly has been taking care of her skin since age 10 and waxing since age 13.  She has worked in various day spas, salons, medical spas, and plastic surgery offices.  She has been a CA Licensed Esthetician for 25 years.

Kelly became increasingly frustrated by waxing & skin care salons who failed to meet her high standards of superlative customer service, cleanliness, and attention to detail.  She discovered that most spas & salons only offered quick, painful, assembly-line waxing or as Kelly calls it "fast food waxing" with questionable sanitary/disinfection practices.

Kelly's solution was to open Brazil Appeal Waxing in 2010 which continues to be one of the most successful waxing businesses in San Diego.